ferrite-rod antenna

Other names include loopstick antenna, ferrod, and ferrite-rod antenna.

By far the most common antenna for broadcast reception is the ferrite-rod antenna, also known as a loopstick antenna.

The BBC Research Department have built FM receivers with ferrite-rod antennas, and published reports on them, but the fact that such receivers are not commercially available, strongly suggest that any technical advantages (if any) do not justify the extra cost.