Lose that, and you're left with grapes better suited for bulk wines.
The winery never regained its earlier stature as a major producer of bulk wine.
Some are importing bulk wine from Chile and southern France to meet their needs.
For a long time before that, most exports were in bulk wines.
Between 1995 and 1999, 20 million cases of foreign bulk wine were imported to make up for serious domestic shortages.
The wholesale price of bulk wine, as high as $10 a gallon in the late 1990's, was down to about $1 last year.
Overall imports were up only 1 percent, with French bulk wines showing a big drop-off.
He brought an end to the sale of bulk wine and started to market it in labelled bottles.
By law this is the only appellation allowed for bulk wines exported to other counties.
A little is grown in Argentina for blending into bulk wines.