This year's highly contested presidential race seems like an appropriate time to try to drum up interest in the issue.
He also tried to drum up interest in looking for a bar that played Western music.
Yale and Harvard are doing what they can to drum up interest among alumni as well.
There's nothing like a cliffhanger or two to drum up interest in a possible second season.
Local opera companies have used the Met broadcasts to try to drum up interest in their own performances.
The idea being to drum up interest in video gaming.
Drumming up interest turned out to be the easy part.
Or was this just a case of the spin-doctors drumming up interest in a speech that didn't say anything new?
"He's a special visitor, here to drum up interest in the local folklore."
I drive across the country just drumming up interest.