Kresge has redefined itself as a strategic philanthropy, having completed a historic transition that began in 2007.
In its communities, Brady's focus is developing tomorrow's leaders where it operates through strategic philanthropy and employee engagement.
In this capacity, she is developing and implementing the foundation's mission, vision, and operations for strategic philanthropy and humanitarian assistance.
"We're exposing our students to a whole new innovative way of looking at strategic philanthropy."
He has shown first-hand that strategic philanthropy can create "blended value" - leading not only to major social benefits, but to a corresponding benefit for donating companies.
Then, American Express and other companies found ways of responding through strategic philanthropy.
Rather, through strategic philanthropy, corporate America has the resources and manpower to invest in making education more equitable.
With Gardner, Carnegie Corporation entered the era of strategic philanthropy - the planned, organized, deliberately constructed means to attain stated ends.
Called many things - cause-related marketing, strategic philanthropy, social-issues marketing, passion branding - the idea of doing well while doing good is not new.